EAP “Stuck” video

This video promotes the Employee Assistance Program or EAP. The client came to use looking for a solution to lift the “stigma” around using a service like EAP, and to also inform viewers of the benefits EAP can offer them.

The concept bookends the video by showing people who are stuck in a rut, or stuck. Special effects were applied to make the characters in slow motion while the backgrounds moved in super-fast motion around them. This becomes resolved at the end when they come into sync. There is also a fun and informative middle section that covers all of the benefits EAP has to offer.

I provided strategy, concept, Artwork, writing assistance, animation and post-production for this project.