Who I Am
It’s not enough to just know how to design something. A good designer also knows why he is designing something. 20 years of experience in B2C and B2B marketing have taught me the key to successful campaigns lies in understanding the audience.
Designers focus on engaging and artistic designs. Developers focus on ensuring the message reaches your audience as intended. I do both… and much more. Knowing your audience, how to best reach them, how to keep them engaged, and using analytics and feedback to fine tune are all part of what I can do for you.
I am the total package. A senior level designer/developer who can take your idea from concept to completion single-handedly, or while directing a team. I focus on the entire experience, while not losing site of the details.
With over 20 years of experience under my belt, I’ve acquired skills and expertise in a broad range of digital formats and disciplines.
- Graphic Design
- Web & Interactive Design
- Usability Design
- Motion Design
- 3d Modeling and Design
- Video Production
- Copy Writing
- Music Production
- Web Development
- Email Marketing
- Social Media Marketing
- Design Consulting
- Technical Consulting
- Adobe Creative Suite
- Autodesk 3DS Max
- ActionScript 2 & 3
- Microsoft Office
- Windows & Mac OS
Motivated and energetic senior level multimedia designer & developer, with a unique blend of design and technology skills. Extremely creative with 20 years experience in web, video, graphic design and interactive development, with management experience.
Anthem Inc. (formerly Wellpoint), Senior Multimedia Designer/Developer
4/12 – Present
Designed and developed campaigns in support of Wellpoint and subsidiary companies. Mentored other designers and developers. Spearheaded initiatives to bring digital work, like video and web design/development, in-house. Developed brand and process guidelines for video production. Streamlined email production through a templating system. Developed a more efficient archiving system for print and digital collateral. Guided acquisition of video equipment and maintained video equipment.
White Picket Media, Senior Multimedia Designer/Developer
7/07 – 4/12
Designed and developed graphics, interactive modules, videos, and numerous other assets in support of kitchens.com and iBaths.com. Led a small team of creatives in producing a wide range of digital and print campaigns. In charge of all video production. Developed Interactive flash using Actionscript. Helped maintain and develop solutions for company web sites. Created photo-realistic 3D kitchens in 3DS max for use on company websites.
Defense Training & Technologies, Multimedia Designer/Developer
12/06 – 7/07
Designed and developed computer and web based training for the Department of Defense. Designed and developed interactive courseware and applications for use in military and non-military training.
CodexNovus Inc., Multimedia Designer/Developer
4/05 – 12/06
Produced and edited videos and animations in high definition with multi-track surround sound, provided graphic design for print marketing and office materials. Developed and maintained company web site. Developed company logo, marketing slogan and branding theme. Encoded video streams using advanced high definition compression schemes. Provided DVD authoring. Assisted with design and development of consumer electronics products.
Digital Transfer Systems, Operations Manager
3/04 – 04/05
Supervised production on video editing systems and film transfer stations. Trained and supervised employees in all aspects of production and format transfer. Made recommendations on equipment purchases and company services. Helped develop new services and implemented marketing plans and materials. Assisted in marketing the company web site.
WCIA Channel 3 (CBS), Video Journalist/Videographer
3/03 – 03/04
Performed duties as a newsroom photographer, including ENG photography, editing, live shot set-up and implementation. Assisted in production and information gathering.
WICD Channel 15 (NBC), Commercial & Promotions Producer
6/01 – 03/03
Created promotional and commercial ads, as well as supplemental station material such as show opens and graphics. Shot and edited video, wrote scripts, and performed graphic design and web design for promotional materials and station clients.
WEIU Channel 51 (PBS), Production Director
8/97 – 05/01
Created station promos, commercial underwriting and designed the on air graphics for locally produced shows. Promoted in February 2000 to Production Director and put in charge of 60+ student-employees. Supervised and trained editors, reporters, production staff and videographers. Supervised production on a nightly half hour newscast and 5 locally produced half-hour shows.
Eastern Illinois University, Bachelor’s Degree – Communications
- Association of Honors Students
- University Honors Program
- Departmental Speech Communication Honors Program
- President, Eastern Chapter of SINBA (Student Illinois News Broadcasters Association)
- 2nd place out of 350 entries, The Vehicle poetry writing contest
- 3.6 GPA